NEW YORK – The Uncle Ben's rice brand is getting a new name: Ben's Original.
Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a racial stereotype. Packaging with the new name will hit stores next year.
Fuck 'em. I hope they starve. More PC bbboooooolllssshhhiiittt. I used to buy Uncle Ben's brand until I developed HBP. Too much salt in their products. If you have a discerning palate, you can almost duplicate the spices. I cook rice half white, 1/4 brown and 1/4 wild, those are proportions not cups. Because of their different cooking times you need to add them in succession starting with wild then brown then white about 10 min apart. A little onion powder, a little thyme, cumin, coriander, paprika, chili powder and 35 minute simmer; mmm, mmmm, mmmmm good.
Fuck 'em. I hope they starve. More PC bbboooooolllssshhhiiittt. I used to buy Uncle Ben's brand until I developed HBP. Too much salt in their products. If you have a discerning palate, you can almost duplicate the spices. I cook rice half white, 1/4 brown and 1/4 wild, those are proportions not cups. Because of their different cooking times you need to add them in succession starting with wild then brown then white about 10 min apart. A little onion powder, a little thyme, cumin, coriander, paprika, chili powder and 35 minute simmer; mmm, mmmm, mmmmm good.
ReplyDeleteNemo
In the meantime "Uncle Tom" will retained to use against Black folk who have escaped the reservation.
ReplyDeleteOh, for fuck's sake...
ReplyDelete'Ben' is a white name. Oops.
ReplyDeleteBenjamin is Jewish.
DeleteNobody seemed to care about all this when Obungle of the Jungle was POTUS.
ReplyDeleteDo you realize that Uncle Ben, Aunt Jemima and Mrs. Butterworth all got fired BECAUSE they are black?
ReplyDeleteGeek