-WiscoDave
And then they back off:
State Farm Terminates Partnership With 'Gendercool' According to Internal Memo
Understandably, the news upset many of State Farm’s customers, and they made their feelings known. The insurance giant has now ended their partnership with The GenderCool Project according to an internal email reviewed by RedState Monday afternoon, and the company unequivocally states that conversations with children about gender and identity are not the business of the schools.
-WiscoDave