Bored with marmalade, fed-up with chocolate spread?
Then have a big breakfast all in one go by spreading your morning toast with bacon jam.
The new barbecue-type preserve is made with smoked bacon, red onion, coffee, balsamic vinegar, garlic, spice – and whisky.
The first batch of more than 200 jars - costing £3.75 for 200g - sold out quickly at the grocery in Walthamstow, East London, where it was launched. Store co-owner Chris O’Connor, who developed the jam, said: “We’ve always sold homemade jam and crispy bacon so we thought we’d put the two together.”
His business partner James Brundle said: “It’s great on toast, with cheese, as a sauce, dip or cooking ingredient. We really think it will take off... it’s just getting people to try it.”
The jam will go on sale across London next month and, if it’s a hit, will be launched UK-wide.
- For more information on bacon jam contact chris@eat17.co.uk
Thanks to Steve for the tip.
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